1972-blog

Barkers 1972 journal


Welcome to the Barkers 1972 Journal. Where style, craftsmanship, and modern life intersect. Discover considered insights on everything from dressing for life’s defining moments to getting suited and booted for the everyday, alongside conversations with athletes, creatives, and business leaders. Explore the heritage that shapes us, sharing stories that reflect the enduring spirit of Barkers since 1972.

All Blogs

denim_fit_guide_407c5fb1-523a-424b-92dc-f9e0789fd326

The Right Fit: Barkers Denim Fit Guide

A good pair of jeans is none of the hardest-working items in your wardrobe. The right fit should feel easy, look sharp, and work across more than one part of your week. That’s why our denim range keeps things simple – four considered fits, each designed with a different way of wearing denim in mind.

regenerative_denim_blog

Regenerative Cotton - Better Denim From The Ground Up

Here at Barkers, we’re committed to producing gear that proves quality and responsibility can go hand in hand. That’s why our Denim Collection is made using regenerative cotton – a material that looks at the entire journey of a garment, starting from the soil it’s grown in.

autumn_layering_blog_tile_3ca6e808-0107-4c3e-b517-4c9af874de80

The Autumn Layering Guide

There’s a moment every year when summer finally loosens its grip. The mornings sharpen, the evenings linger a little longer, and suddenly getting dressed requires a bit more thought than a tee and shorts. The latest arrivals at Barkers are built exactly for this time of year. Consider this your field guide to layering well.

barkers-tailoring-playbook-blog1

The Tailoring Playbook

Master the art of tailoring with our definitive suiting playbook. From timeless rules to modern styling moves, discover expert tips to ensure the perfect fit, every time.

barkers-blog-cover

How to dress for work: the barkers approach

From corner offices to kitchen benches, the modern workplace has changed - and so has the way we dress for it. Wherever you’re logging in from, how you show up still matters. And this is how you do so, the Barkers approach.

Barkers-x-blundstone-blog

Barkers x Blundstone - How to style

Rugged. Reliable. Uncomplicated. A silhouette that feels just as at home on city streets as it does on muddy farm tracks. The key is knowing which pair to wear , and what to wear them with. From relaxed weekends to moments that call for a full suit-and-boot, here's how to style your Blundstones properly.

legasea_blog

For Fish Sakes - Tales From The Sea

Legasea’s work has never been as relevant as it is now in protecting our fish species and the waters they come from. We’ve been proud supporters for years and the new range is the perfect gift for anyone that loves fishing or getting out on the water. Have them looking good while doing good this summer.

damian_mckenzie

Introducing Damian McKenzie for Barkers

We’re proud to welcome Damian McKenzie to Barkers. A natural fit for the brand, Damian embodies the same spirit that drives us – performance with purpose, style without the fuss.

barkers-guide-for-summer-dressing_7df65807-d154-43cc-a362-3ed394f5251f

The Barkers Guide to dressing well

Life’s made for living – and summer is the season to prove it. Whether you’re headed to a wedding, a warm weather work-do, or a long lunch by the water, here are our top five style tips to help you look sharp, stay cool, and feel confident – wherever the season takes you.

made_for_hayden

Forged in fire: Made for Hayden

Tucked away in West Auckland and surrounded by native New Zealand bush – the hum of industry, born from fire and steel, rings out from the workshop. ‘Made for Hayden’ steps inside the world of Hayden Scott aka Champion Knives, where connection and craftsmanship come together with every knife forged.

Hamish_kerr_blog

Made for Hamish

Based in Christchurch, Hamish Kerr has quite literally raised the bar for New Zealand athletics. As a high jumper, Hamish made history by becoming the first New Zealander to win a gold medal in the men’s high jump, in one of the most intense jump-offs at the 2024 Olympics in Paris.

JW_Barkers_FHG_Final_Selects-28_538eb72f-c086-4710-a594-c18d9365119a

Future Hospitality: Bert & James

We caught up with Bert and James from Future Hospitality Group in Queenstown for a chat about all things hospo, living in Queenstown and how it all got started.

barkers-studio-one-blog

Studio 1 vintage guitars

Studio 1 Vintage Guitars isn’t your average music store. It’s part treasure trove, part tone sanctuary, and one of the spots we were lucky enough to shoot in for our Winter Unplugged campaign. The moment you walk through the doors, you can feel it: This is a place built by people who truly love the craft.

made-for-nick

Timeless Craft: Made for nick

Part craftsman, part storyteller, and 100% committed to changing the way we think about what ends up on our plates. Nick Thomson from Marrow Butchery is bringing old school traditions and techniques to a modern way of living. 

earl-of-east

Life in style: earl of east

Earl of East got its start at a market stall in East London back in 2014. What began as a passion project rooted in ritual and inspired by travel has grown into one of the most respected names in home fragrance and air fresheners, all made in London and built to bring a sense of calm, character, and intention to your space.

barkers-winter-unplugged

BMC WINTER UNPLUGED

Whether as a career or a way to escape the day-to-day, crafting and creating gives shape to who we are. From restoring classics to making music, shaping surfboards or designing spaces to gather in, it’s all part of the creative process.

barkers-50-years

Barkers 50th: Serving Style Since '72

Half a century, five decades or 50 years, they all sound long no matter how you say it. It's been one hell of a journey for us all, tastes changed, palettes evolved, styles came and went, and being at the forefront of Men’s Fashion, we witnessed New Zealand men becoming more confident, defining their own style and continuously evolving with each passing decade.

barkers-suit-prep

Suit Prep: Care about your suit? Here’s how to do just that

A suit is an investment; its a higher priced item that youll generally keep for at least a few years, and its usually worn when you need to look your best.

the-parisian-way

The Parisian way

On the edge of Myer’s Park in the heart of Auckland, sits a family-owned business that has been a powerhouse of style and artistry since 1919. Renowned for crafting ties and belts that stand the test of time, Parisian have proudly upheld this legacy for four generations.

groom-blog

Going To Be A Groom? Here's How To Stand Out

Everyone dresses up for a wedding (most of them anyway), and with all your friends and family wearing their best suits, it can be challenging for a groom to set himself apart from the pack.

CHINOS-BLOG

The Surprisingly Long History of Chinos

The versatile, classy-but-casual trousers have a history that goes back more than a century.

HISTORY-OF-THE-HENLEY

HISTORY 101: The History of the Henley

Picture this: It's the early nineteenth century, and men are looking for base layer that’s actually comfortable. Enter the Henley, a collarless number with a placket of buttons down the front.